Does Subway Diet Actually Work?
Everyone is familiar with the Subway Diet featuring Jared, the guy who lost 245 pounds in a year by walking and replacing two meals a day with Subway sandwiches. If you ever wanted to know how this whole thing got started, keep reading.
Jared Fogle was a student at Indiana University who worked at an adult video store in order to pay his way through college. He sat long hours in a class room, sat long hours behind the counter at the video store while eating snacks, and as a result ended up weighing 425 pounds. Needless to say his weight and health situation had become critical. Jared wanted to find a way to lose weight.
He tried and failed with many diets because he had too much time and too much temptation to cheat. But then he found a Subway shop near his dorm. Without knowing it he was inventing the Subway diet. Jared decided to skip breakfast every day, walk the mile and a half there and back to Subway for both lunch and dinner during which he consumed only a sandwich, a bag of baked chips and a diet soft drink. Now instead of a 10,000 calorie per day with no exercise lifestyle, he was eating only about 900 calories while walking 6 miles every day. One year later Jared’s Subway diet had melted 245 pounds from his frame.
How did this Subway diet become a national ad campaign for the Subway chain? After losing the weight Jared ran into a friend who worked with the school paper. After Jared told him how he had lost so much weight, this guy turned it into a feature for the paper. It was then incorporated into a Men’s Health magazine story about crazy diets that shed pounds. A subway franchisee in Chicago brought the story to the attention of his advertising people who talked to Jared to make certain it was legit. When the Chicago guys tried to get funding from the national advertising agency for a campaign, they were told it would bomb, so they funded it themselves for a local run in Chicago.
Needless to say the Subway diet became a huge hit. Soon Jared and the Subway diet were in all the national media, including a guest stint on Oprah. The national ad agency came back, egg firmly on face, to ask if the ads could be run nationally.
The Subway diet has worked for a lot of people. But keep in mind that Jared’s extreme program of calorie cutting and extreme weight loss are, in general, potentially dangerous. In general limiting calories while exercising is a well accepted formula for success
Did you know that this approach to fat loss is pretty old? You can find more flexible yet more effective and cheaper ways to lose fat if you dug a little deep on the internet. The workouts are shorter, but more intense. You get to eat more frequently in a day, and you can enjoy your favourite dishes once or twice a week as well while still burning stomach fat. One popular and powerful program that I highly recommend is written by Tom Venuto. Find out more about his popular system to lose fat by reading my review of Burn the Fat Feed the Muscle.
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